Viarco and ArtGraf amazed Zona Tortona, Milan.

During a busy week the city of Milan had many events, shows and activities linked to the best of international Design. With a great majority of foreign visitors, businessmen, designers, architects, students and journalists, they took advantage of this opportunity to gather as much information as possible about the trends that will influence the market.

Viarco participated in a combined initiative between Portugal Brands and Associative Design called ‘We Love Portugal’, and surprised everyone with their new products, just like in Tent London.

In Zona Tortona, Viarco received the best feedbacks, and in the direct contact with its preferential public, it was verified that the creativity and differentiation path that has been applied to its products is making good results.

So it was with great pleasure and pride that we saw our materials travel to Turkey, Greece, Holland, Switzerland, Germany, Japan, France, Italy, Korea, Colombia, Brazil, Czech Republic, Estonia, Norway, Spain and many returned to our country with Portuguese people who visited the fair.

It was also a pleasure to share this experience and space with Portuguese brands, Baltazar – Home Collection, Boca do Lobo, Cerne, Delighfull, Glammfire, Imenza, Munna, My Face, Renova, TemaHome, Tufted and KRVKurva, and we wish the greatest successes for them.

Through this combined initiative, we have increased the visibility of our brands and hope to repeat these actions in other markets in the near future.